Info on Grand Rapids Real Estate


Customer Commitment

  1. Provide you with 10+ customer service during the entire selling process.
  2. Help you price your home according to the current market conditions.
  3. Market your home on the MLS.
  4. Provide you with on-going updates.
  5. Aggressively Market your home to other agents and to potential buyers.
  6. Provide you with on-going updates
  7. Present offers to you and negotiate on your behalf.
  8. Coordinate and supervise the preparation of all closing documents and guide you through the closing process.
  9. Help you resolve any closing issues.
  10. Coordinate move-out and assist with any post-closing issues.

Marketing Plan

My 13-step marketing plan is designed to get your home the maximum amount of exposure in the shortest period of time. Each step involves proven techniques that leverage the opportunities to showcase your home to key people that can either buy your home or help us find the right buyer: Prospective homebuyers, local real estate agents and investors.

I will:

  1. Price your home strategically to be competitive with the current market and current price trends.
  2. Stage your home to showcase features that buyers are most interested in: uncluttered rooms and closets, fresh paint and pleasing drive-up appeal.
  3. Place For Sale signage, complete with property flyers that are accessible to drive-by prospects.
  4. Distribute Just Listed marketing to neighbors, encouraging them to tell their family and friends about your home.
  5. Optimize your home’s Internet presence by posting it on local and global MLS systems and adding multiple photographs and creative descriptions.
  6. Create a virtual tour of your home and place it on multiple websites to attract local and out-of- town buyers.
  7. Create a home book, comment cards and flyers for your property. Showcasing additional information and photos of your home and neighborhood will attract extra attention.
  8. Target my marketing to active real estate agents that specialize in selling homes in your neighborhood.
  9. Include your home in our company/MLS tour to allow other agents to see your home first hand.
  10. Advertise your home in my real estate magazine, neighborhood newsletter and the Grand Rapids Press
  11. Create an Open House schedule to promote your home to prospective buyers
  12.  Target my marketing to active buyers and investors in my database that are looking for homes in  your price range and area.
  13.  Provide you with weekly updates detailing my marketing efforts, including comments from prospective buyers and agents that have visited your home.

Sellers Resources

Eight steps to selling your home

How can a real estate agent help me sell my home

Practicing good seller’s etiquette

Understanding the buyer

Increasing your home’s appeal

Mortgage Calculator

Contact us about selling a property


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